Search Marketing Training Courses

The term search marketing covers a wide variety of different topics. Aspirica can offer you hassle free up-to-date training in all aspects of search marketing to help ensure your organisation is at the forefront of online marketing in your industry.

You'll find our courses professional, easy to understand and most importantly they'll give you the practical knowledge to implement what you've learned.

A summary of our search marketing courses is listed below, with a link through to a more comprehensive course outline:

Search Engine Marketing: Introductory Course

Our one day search engine marketing training course provides an introduction to the underlying principles behind search engine marketing. The course will look at the two main branches of search engine marketing; pay per click (PPC) and search engine optimisation (SEO). No previous experience is required for this course.

Search Engine Marketing Course Details | Book Now

Search Engine Optimisation (SEO): Advanced Course

The key SEO strategies will be clarified and unravelled so that by the end of the day you will have a clear structure to follow and will have acquired enough knowledge to implement these processes effectively on your own site. A basic knowledge of SEO would be helpful.

Search Engine Optimisation Course Details | Book Now

Pay per Click (PPC): Advanced Course

This one day advanced course is designed to build upon your existing knowledge of PPC and look at the main areas of paid search in more depth. A basic knowledge of PPC would be helpful for this course.

Pay per Click Advertising Course Details | Book Now

Client Website Optimisation for Web Designers

This one day course looks at the fundamental principles of site optimisation and how these can be incorporated at the design stage in order to achieve the best results when a site goes live. Happier clients leads to more referral business.

Site Optimisation for Web Designers Course Details | Book Now

More Effective Copywriting for the Web

This course looks at the art of copywriting for the web and how it can make an incredible difference to your online conversions. Web users have a short attention span and your website copy must convey the right message and encourage visitors to your site to take the desired action.

Copywriting for the Web Course Details | Book Now

 

Course Details

All our training courses are held on a one-to-one basis at your place of work or other preferred location. 

Our training courses last 1 day and cost £595 + VAT. All courses must be paid for on booking.

This price also includes 2 hours of telephone consultancy after your course to address any further queries you may have when putting your training into practise.